AYA FamilyUpdated 7 months ago

A family story.

Sandrine and her daughter Océane share a vision and passion for fashion. With their unique experiences and body types, they joined forces to create AYA.

It all began with the realization that the fashion industry often overlooks women with diverse curves and shapes. Sandrine, having experienced the challenge of finding flattering clothes, and Océane, aware of narrow beauty stereotypes, sought change.

Each week, they reveal a new collection of 10 to 15 pieces, from size 34 to 52, celebrating every silhouette.

Sandrine and Océane's approach extends beyond just creating clothing. They aim to boost the confidence of women who may struggle with finding the right fit, offering flattering cuts, quality fabrics, and designs that are both trendy and timeless. Each piece is designed to be elegant and comfortable, highlighting the natural beauty of each woman who wears it.

What sets AYA apart is also its closeness to its customers. Through weekly Instagram live sessions, Sandrine and Océane invite their community to explore the collection, ask questions, and share suggestions. This direct interaction keeps the brand grounded in its core values: inclusivity, authenticity, and sharing.

At AYA, we firmly believe that fashion is not just about clothing, but a powerful way to express oneself, feel good, and radiate confidence. Our mission is to create a space where all women feel not only accepted but beautifully showcased because every silhouette deserves to be celebrated.